LUISAVIAROMA brings together the worlds of fashion and design to fight poverty and injustice with an exciting new project.
Five internationally renowned fashion designers, Fausto Puglisi, Yaz Bukey, KTZ, Manish Arora and Corto Moltedo, each re-envisioned the iconic Salvador chair to create a series of limited edition pieces.
The one-of-a-kind creations were auctioned on Ebay, with all of the proceeds raised by the customized Salvador chairs going towards Oxfam Italia, who are working to find lasting solutions to poverty and battling worldwide injustice. The auction coincided with the Salone del Mobile in Milan, where the ’Altreforme Goes Fashion’ collection was on display at the old Church of San Carpoforo in Brera. Media Partner for the event was Living, the Interior Design and Lifestyle Magazine of the Corriere della Sera.
Each individual design will be produced in a limited series of miniature versions. Available exclusively in store and online at LVR.COM, the special collection will launch in June 2015, as part of the 11TH Edition of Firenze4Ever and Pitti Immagine.